![]() Typesetters couldn’t scale up the size of letters with the click of a button as we can today. ![]() To understand this terminology, it helps to think back to manual typesetting. Because of their historical association with books, serif typefaces communicate trustworthiness, authority, and formality.ĭifferent fonts in the Congenial typeface. Serifs aim to increase legibility, especially in print and at smaller sizes, though it’s unclear whether they make a significant difference in practice. The first typefaces designed for the printing press had serifs, or small decorative lines or strokes, added to the ends of characters. With a decorative purpose in mind, she also created alternate glyphs with extra curls for characters that fall at the start and end of the segment. To mimic handwriting, Emily created letters with different widths that float around the baseline. In contrast, the Sophia typeface, designed by Emily Spadoni, is meant for headings rather than body text, so legibility wasn’t a top priority. Now, Courier is the industry standard for screenplays: One page of a script in 12-point, 10-pitch Courier equates to about a minute of screen time, a benchmark that helps film directors create an estimated shooting schedule and budget. After typewriters fell into disuse, monospaced typefaces became popular with programmers who wanted characters to align perfectly. ![]() The Courier typeface ultimately served other goals, too. To make the typed text line up nicely, Howard “Bud” Kettler, the designer of Courier, made it monospaced - every character has the same width. The Courier typeface dates back to the mid-1950s when manual typewriters were standard in every office. When designing a typeface for headings, they focus more on conveying a particular feeling or impression than optimizing readability because headings add visual interest and capture attention. The Garamond typeface, for example, has italic, bold, and semibold versions.Įach typeface has a unifying concept or design goal - designers who create a typeface for body text aim to maximize legibility. It’s an umbrella term that includes all the different typeface varieties. What is a typeface?Ī typeface is a collection of characters that share distinctive design features, such as specific patterns in their shape, width, spacing, height, angles, or serifs. Web designers straddle the worlds of graphic design and computing, so understanding how professionals from both worlds understand the difference between a typeface and a font opens the door to more effective website design and development. To untangle the meanings of “font” and “typeface,” we must closely examine how professionals in relevant fields use them. Arial, Helvetica, Courier New: Are they fonts or typefaces? If you ask a typographer and a developer this question, they’ll most likely give you different answers.
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